Promotions and discounts guide №55

The summer cold has had a strange effect on the people responsible for organizing promotions in electronics stores. Instead of shares with dubious benefits, some networks offer something generally unimaginable, which can only be accepted under the influence of some extraordinary circumstances. For example, you are very cold and did not calculate the side effects of a sharp warming of hot coffee with rum, or instead of saving you would like to spend a little more (five or six thousand so) money. It cannot be said that this is a general phenomenon, but Ulmart and Svyaznoy are present in this edition of the Guide not in order to tell you where it is profitable, but rather the opposite. However, let's start in order and with networks, where everything is more or less traditional and decent.

M.Video

The M.Video network switched to a system of sales on weekends. However, I called it a weekend relatively - the sale starts on Thursday and ends on Friday. The current one will end on the 25th. As for the assortment, it is quite good. Discounts are quite modest (if we evaluate relative to the average cost of goods on the market, and not the difference with the "regular" price of the network), but they are present. Of the benefits - full compatibility with "bonus" promotions, bonuses are accrued and accepted. But there is no 5% discount for buying through the online service, which is definitely a minus.

Promotions and discounts guide #55

The updated catalog of goods with a discount from the Huawei brand now contains only models of smartphones of the younger and medium lines, the top P9 also appear in the catalog, but without any discount. The end of the promotion is coming soon - June 30th. It cannot be said that the offer is unique and extremely profitable - in most stores you will find all the same models a little more expensive, so you should not count on saving more than a thousand rubles. Unless you have any bonuses or other savings available to regular M.Video customers, this promotion is compatible with all other discounters. And this is good and right.

Also, M.Video is extremely optimistic about the potential result of the Russian national football team at the Confederations Cup tournament. At least, this is how the action “We will return up to 100% for the success of our football team” should be understood. Unlike in previous years, it is assumed that the return of funds to the bonus card will only occur if the players make it to second or first place. If on July 2 the Russian Federation takes 2nd place, then 50% will return, and if it wins, 100% of the cost of the goods that were purchased between June 21 and 25. However, not all goods participate, but only from a special catalog. In general, the managers were somehow unnecessarily reinsured. Or they really believe in the success of the domestic team, however, bookmakers also believe that the chance is not zero - the odds for winning 8.00 compared to 201.00 for New Zealand give hope to the fans.

Eldorado

This time there is only one promotion in Eldorado, which corresponds to the format of the Promotions and Discounts Guide. Not that the total number of discount offers in the network was small, but given the increased interest of electronics stores in other goods, this phenomenon can be considered expected. “Philips and Bosch Weeks” will last until July 19, and within their framework, buyers are promised up to 50% discounts on the cost of goods. The biggest “deception” in this promotion is its nameplate. On Philips products in the catalog you can see -50% everywhere. However, this is not a discount, but only a promotion logo, you should see the real discount from the store price below - this is the difference between the crossed out pale and bold price on the product card. And, of course, in most cases it will not be more than 10% discount. You also need to remember that the concept of the Philips brand does not apply to mobile phones.

Promotions and discounts guide #55

Technosila

There is a "hidden" sale in Technosila. The "Summer Sale" promotion cannot be found on the site if you have not received an email with a link to the catalog section. It does not appear on the main page or in the list of promotions, although it does not represent a big secret. In the end, there, as usual, -50% are declared, which in practice turn into 5-10%, and even then if you do not compare with other stores. Offer valid until June 30th. The offer cannot be combined with other promotions, except for free shipping and 5% discount when paying online.

Promotions and discounts guide #55

The second promotion, which also offers a 50% discount on goods, is a sale of display cases. The offer is valid in offline stores, and the range of goods and their condition vary from point to point. From the pros of the action - a really significant discount (approximately you can count on 30% of the average market value), and from the minuses - what kind of product is sold. In clarifying the latter, the conditions state that the buyer assumes the risks associated with the fact that the product was used as a demonstration sample and is not new.

Media Markt

Media Markt is also busy with the liquidation of showcase samples, but, unlike Technosila, it offers them not at a reduced price, but for the return of part of the funds to the discount card. Moreover, I would not say that the proposed return amount is somehow significantly different from the typical discount for the fact that the product was “slightly” used. In general, this approach seems to me a manifestation of greed, and the action itself - a dubious benefit. However, it is unlikely that any split system has lost anything significant from being idle in the shop window.

The second promotion worth paying attention to is Crazy Days. Above in the picture you can see the "schedule" - on which day which brand will be displayed at a discount. Every day the list of goods changes, and it is impossible to know the size of the discount in advance. So if you are interested in something, you will have to follow the site updates (or go to the store if you are a fan of jogging or a retrograde). This "madness" will last until the end of the month. Well, as usual, it should be noted that higher prices than competitors for many products make this sale completely ephemeral - the price simply drops to the average level of federal chains.

Promotions and discounts guide #55

Yulmart

I would like to note two promotions in Yulmart. More precisely, I don’t want to mark them at all, but it’s necessary, because they largely reflect the approach of the PR department of the store (not necessarily Yulmart, but any other) to how to promote the product. The first offer is "discounts" on Panasonic TVs and camcorders. It seems to be a regular promotion, where the size of the discount is clearly stated for each model. It can be from a thousand to five thousand rubles. But a cursory glance at prices according to Yandex.Market's Wooden Frame Wordrobe data shows that in the best case, you will pay exactly the same as in any other major network. And if you spend time choosing a smaller store, you will save another thousand rubles.

The second action is not such a blatant profanity, but it also looks amusing. Until June 30, when buying a bike, a fitness tracker will be included as a gift. However, if you look, the size of the gift is more than modest. The Qumann QSB-07 bracelet costs 880 rubles at Yulmart, and together with a bicycle it will cost 99% less. This is on the one hand. On the other hand, the promotion is attached to GTX bikes, which are an ultra-budget offer - for 24 thousand you already get a two-suspension bike with disc brakes. And for 30 thousand, these brakes will already be hydraulic. In general, a typical product of the Chinese bicycle industry, to which a bracelet for 900 rubles is the most suitable addition.

Promotions and discounts guide #55

Contact

This time, the Svyaznoy store serves as an additional illustration to the "Discount seems to be as it is" section. The names of the promotions simply scream that this is the most freebie you can think of: “A tablet for 1 ruble”, “Half prices”, “Super prices for top smartphones”. However, let's take a closer look at them. The leader of the anti-rating in terms of the degree of unprofitability of the purchase will be "Tablet for 1 ruble". Reading the full terms of the promotion does not leave a stone unturned in hopes for some kind of cost savings. In order to get a discount on a tablet, you will need to purchase a smartphone and accessories for it. Moreover, for 1 ruble, the tablet will be only if the proposed discount is greater than or equal to the cost of the tablet itself. And it can be 2,500 or 3,000 rubles. For the first option, a smartphone should cost from 10 thousand rubles, and for the second - from 40 thousand. Accessories, respectively, should pull 3,000 rubles in any case. If the tablet is more expensive than the expected discount, then you will have to pay all this difference. And the last thing - Apple technology does not participate in the promotion. Curtain.

Promotions and discounts guide #55

An honorable second place in the anti-rating will be taken by the "Super Prices for Top Smartphones" campaign. The “incredible” opportunity to get a discount on some smartphones (by no means all, the list is very short, although it includes the most interesting top devices) implies that you will also join the cohort of “lucky ones” who have purchased an additional warranty and / or “set of settings”. Not to mention the fact that you will have to get some accessories at the same time. For accessories, you will need to pay from 2,000 rubles, for settings - from 1,000, but, for example, in the case of the Samsung Galaxy S7 edge, they will cost at least 6 thousand rubles. At the same time, savings in the cost of the smartphone itself can be from two to five thousand rubles. It is difficult to call the sale of a set of settings for an Android smartphone other than the sale of air. As well as an additional warranty on the iPhone 7 for 8 thousand rubles.

Against the background of these giants, the Half Prices campaign looks quite harmless. No accessories and no settings. You can actually get back up to half of the purchase price. But in the form of bonus points to your Svyaznoy card. And no more than five thousand rubles from one purchase. And do not forget to spend them no earlier than August 1 and no later than the 31st of the same month. On Knowledge Day, they will turn into a pumpkin. Note: if you do not have a card, then it will be sold to you for 100 rubles. if you buy an accessory! Don’t you think that there are some maniacs in Svyaznoy who are eager to make everyone happy with a case, headphones or a wireless speaker?

Well, it's quite a normal action from LG. Until the end of the supply of gifts, when buying an LG G6 smartphone, the LG Watch Style watch is included as a gift. The watch itself costs a very impressive 17 thousand rubles, so, despite the rather high price of a smartphone, this is a noticeable gift. By the way, for those who do not have 52 thousand rubles for LG G6, it is proposed to immediately get a loan for it at Home Credit Bank for up to 36 months and with a zero down payment. In general, come in and take a flagship smartphone with a watch included. The main thing is that everything is available.

MegaFon

MegaFon also did not escape the lure with a tempting offer to purchase a smartphone at a "special price". In fact, this is a typical operator promotion - you buy a smartphone and connect a tariff with an instant payment for a long period, due to which you get a discount on the device itself. The discount can be in the amount of the paid tariff option or reduce the price of the device to a certain level. To participate in the promotion, tariffs from the "All Inclusive" and "Turn On!" lines are available. The promotion is valid until July 15 in both online and offline stores. Smartphones to choose from from ASUS, HTC, Huawei, Lenovo, Samsung and ZTE. The fee for the option connected for five months is from one to five thousand rubles. The "discount" will be of the same size.

Promotions and discounts guide #55

MTS has launched a large prize drawing program, which will last until July 7th. All subscribers who replenish their account become participants in the drawing of Samsung Galaxy J3, J5, A5, A7 and S8 smartphones. The played device depends on the day of the week, but does not depend on the amount of replenishment. The downside is that the device is played every day only one. How many times a day you replenished the balance does not matter either. There is also a "Prize machine" in which you can win a free connection to MTS services, discounted Smart and Ultra tariffs, offers from partners and other trifles. Participation in the One Million Prizes promotion is free. For money, you can participate in the "Smart Quiz". Here, the first day participation is free, and then 15 rubles per day will be debited from your account. By answering 10 questions correctly, you can get a prize of 50 thousand daily, 100 thousand on Sunday and half a million rubles once a month. If you want to play again on the same day, you will have to pay another 45 rubles.

Promotions and discounts guide #55

For those who do not gamble, there is another offer from MTS. Until July 31, when purchasing smartphones of the Samsung Galaxy A series of 2016 or 2017 model year, the Smart + tariff will become free of monthly fees for six months. Everything is simple here, and there are no significant additional conditions, except that it is worth noting that when ordering through the online store, you will have to use pickup.

Promotions and discounts guide №55

The summer cold has had a strange effect on the people responsible for organizing promotions in electronics stores. Instead of shares with dubious benefits, some networks offer something generally unimaginable, which can only be accepted under the influence of some extraordinary circumstances. For example, you are very cold and did not calculate the side effects of a sharp warming of hot coffee with rum, or instead of saving you would like to spend a little more (five or six thousand so) money. It cannot be said that this is a general phenomenon, but Ulmart and Svyaznoy are present in this edition of the Guide not in order to tell you where it is profitable, but rather the opposite. However, let's start in order and with networks, where everything is more or less traditional and decent.

M.Video

The M.Video network switched to a system of sales on weekends. However, I called it a weekend relatively - the sale starts on Thursday and ends on Friday. The current one will end on the 25th. As for the assortment, it is quite good. Discounts are quite modest (if we evaluate relative to the average cost of goods on the market, and not the difference with the "regular" price of the network), but they are present. Of the benefits - full compatibility with "bonus" promotions, bonuses are accrued and accepted. But there is no 5% discount for buying through the online service, which is definitely a minus.

Promotions and discounts guide #55

The updated catalog of goods with a discount from the Huawei brand now contains only models of smartphones of the younger and medium lines, the top P9 also appear in the catalog, but without any discount. The promotion ends on June 30th. It cannot be said that the offer is unique and extremely profitable - in most stores you will find all the same models a little more expensive, so you should not count on saving more than a thousand rubles. Unless you have any bonuses or other savings available to regular M.Video customers, this promotion is compatible with all other discounters. And this is good and right.

Also, M.Video is extremely optimistic about the potential result of the Russian national football team at the Confederations Cup tournament. At least, this is how the action “We will return up to 100% for the success of our football team” should be understood. Unlike previous years, it is assumed that the return of funds to the bonus card will only occur if the players make it to second or first place. If on July 2 the Russian Federation takes 2nd place, then 50% will return, and if it wins, 100% of the cost of the goods that were purchased between June 21 and 25. However, not all goods participate, but only from a special catalog. In general, the managers were somehow unnecessarily reinsured. Or they really believe in the success of the domestic team, however, bookmakers also believe that the chance is not zero - the odds for winning 8.00 compared to 201.00 for New Zealand give hope to the fans.

Eldorado

This time there is only one promotion in Eldorado, which corresponds to the format of the Promotions and Discounts Guide. Not that the total number of discount offers in the network was small, but given the increased interest of electronics stores in other goods, this phenomenon can be considered expected. “Philips and Bosch Weeks” will last until July 19, and within their framework, buyers are promised up to 50% discounts on the cost of goods. The biggest “deception” in this promotion is its nameplate. On Philips products in the catalog you can see -50% everywhere. However, this is not a discount, but only a promotion logo, you should see the real discount from the store price below - this is the difference between the crossed out pale and bold price on the product card. And, of course, in most cases it will not be more than 10% discount. You also need to remember that the concept of the Philips brand does not apply to mobile phones.

Promotions and discounts guide #55

Technosila

There is a "hidden" sale in Technosila. The "Summer Sale" promotion cannot be found on the site if you have not received an email with a link to the catalog section. It does not appear on the main page or in the list of promotions, although it does not represent a big secret. In the end, there, as usual, -50% are declared, which in practice turn into 5-10%, and even then if you do not compare with other stores. Offer valid until June 30th. The offer cannot be combined with other promotions, except for free shipping and 5% discount when paying online.

Promotions and discounts guide #55

The second promotion, which also offers a 50% discount on goods, is a sale of display cases. The offer is valid in offline stores, and the range of goods and their condition vary from point to point. From the pros of the action - a really significant discount (approximately you can count on 30% of the average market value), and from the minuses - what kind of product is sold. In clarifying the latter, the conditions state that the buyer assumes the risks associated with the fact that the product was used as a demonstration sample and is not new.

Media Markt

Media Markt is also busy with the liquidation of showcase samples, but, unlike Technosila, it offers them not at a reduced price, but for the return of part of the funds to the discount card. Moreover, I would not say that the proposed return amount is somehow significantly different from the typical discount for the fact that the product was “slightly” used. In general, this approach seems to me a manifestation of greed, and the action itself - a dubious benefit. However, it is unlikely that any split system has lost anything significant from being idle in the shop window.

The second promotion worth paying attention to is Crazy Days. Above in the picture you can see the "schedule" - on which day which brand will be displayed at a discount. Every day the list of goods changes, and it is impossible to know the size of the discount in advance. So if you are interested in something, you will have to follow the site updates (or go to the store if you are a fan of jogging or a retrograde). This "madness" will last until the end of the month. Well, as usual, it should be noted that higher prices than competitors for many products make this sale completely ephemeral - the price simply drops to the average level of federal chains.

Promotions and discounts guide #55

Yulmart

I would like to note two promotions in Yulmart. More precisely, I don’t want to mark them at all, but it’s necessary, because they largely reflect the approach of the PR department of the store (not necessarily Yulmart, but any other) to how to promote the product. The first offer is "discounts" on Panasonic TVs and camcorders. It seems to be a regular promotion, where the size of the discount is clearly stated for each model. It can be from a thousand to five thousand rubles. But a cursory glance at prices according to Yandex.Market's Wooden Frame Wordrobe data shows that in the best case, you will pay exactly the same as in any other major network. And if you spend time choosing a smaller store, you will save another thousand rubles.

The second action is not such a blatant profanity, but it also looks amusing. Until June 30, when buying a bike, a fitness tracker will be included as a gift. However, if you look, the size of the gift is more than modest. The Qumann QSB-07 bracelet costs 880 rubles at Yulmart, and together with a bicycle it will cost 99% less. This is on the one hand. On the other hand, the promotion is attached to GTX bikes, which are an ultra-budget offer - for 24 thousand you already get a two-suspension bike with disc brakes. And for 30 thousand, these brakes will already be hydraulic. In general, a typical product of the Chinese bicycle industry, to which a bracelet for 900 rubles is the most suitable addition.

Promotions and discounts guide #55

Contact

This time, the Svyaznoy store serves as an additional illustration to the "Discount seems to be as it is" section. The names of the promotions simply scream that this is the most freebie you can think of: “A tablet for 1 ruble”, “Half prices”, “Super prices for top smartphones”. However, let's take a closer look at them. The leader of the anti-rating in terms of the degree of unprofitability of the purchase will be "Tablet for 1 ruble". Reading the full terms of the promotion does not leave a stone unturned in hopes for some kind of cost savings. In order to get a discount on a tablet, you will need to purchase a smartphone and accessories for it. Moreover, for 1 ruble, the tablet will be only if the proposed discount is greater than or equal to the cost of the tablet itself. And it can be 2,500 or 3,000 rubles. For the first option, a smartphone should cost from 10 thousand rubles, and for the second - from 40 thousand. Accessories, respectively, should pull 3,000 rubles in any case. If the tablet is more expensive than the expected discount, then you will have to pay all this difference. And the last thing - Apple technology does not participate in the promotion. Curtain.

Promotions and discounts guide #55

An honorable second place in the anti-rating will be taken by the "Super Prices for Top Smartphones" campaign. The “incredible” opportunity to get a discount on some smartphones (by no means all, the list is very short, although it includes the most interesting top devices) implies that you will also join the cohort of “lucky ones” who have purchased an additional warranty and / or “set of settings”. Not to mention the fact that you will have to get some accessories at the same time. For accessories, you will need to pay from 2,000 rubles, for settings - from 1,000, but, for example, in the case of the Samsung Galaxy S7 edge, they will cost at least 6 thousand rubles. At the same time, savings in the cost of the smartphone itself can be from two to five thousand rubles. It is difficult to call the sale of a set of settings for an Android smartphone other than the sale of air. As well as an additional warranty on the iPhone 7 for 8 thousand rubles.

Against the background of these giants, the Half Prices campaign looks quite harmless. No accessories and no settings. You can actually get back up to half of the purchase price. But in the form of bonus points to your Svyaznoy card. And no more than five thousand rubles from one purchase. And do not forget to spend them no earlier than August 1 and no later than the 31st of the same month. On Knowledge Day, they will turn into a pumpkin. Note: if you do not have a card, then it will be sold to you for 100 rubles. if you buy an accessory! Don’t you think that there are some maniacs in Svyaznoy who are eager to make everyone happy with a case, headphones or a wireless speaker?

Well, it's quite a normal action from LG. Until the end of the supply of gifts, when buying an LG G6 smartphone, the LG Watch Style watch is included as a gift. The watch itself costs a very impressive 17 thousand rubles, so, despite the rather high price of a smartphone, this is a noticeable gift. By the way, for those who do not have 52 thousand rubles for LG G6, it is proposed to immediately get a loan for it at Home Credit Bank for up to 36 months and with a zero down payment. In general, come in and take a flagship smartphone with a watch included. The main thing is that everything is available.

MegaFon

MegaFon also did not escape the lure with a tempting offer to purchase a smartphone at a "special price". In fact, this is a typical operator promotion - you buy a smartphone and connect a tariff with an instant payment for a long period, due to which you get a discount on the device itself. The discount can be in the amount of the paid tariff option or reduce the price of the device to a certain level. To participate in the promotion, tariffs from the "All Inclusive" and "Turn On!" lines are available. The promotion is valid until July 15 in both online and offline stores. Smartphones to choose from from ASUS, HTC, Huawei, Lenovo, Samsung and ZTE. The fee for the option connected for five months is from one to five thousand rubles. The "discount" will be of the same size.

Promotions and discounts guide #55

MTS has launched a large prize drawing program, which will last until July 7th. All subscribers who replenish their account become participants in the drawing of Samsung Galaxy J3, J5, A5, A7 and S8 smartphones. The played device depends on the day of the week, but does not depend on the amount of replenishment. The downside is that the device is played every day only one. How many times a day you replenished the balance does not matter either. There is also a "Prize machine" in which you can win a free connection to MTS services, discounted Smart and Ultra tariffs, offers from partners and other trifles. Participation in the Million Prizes promotion is free. For money, you can participate in the "Smart Quiz". Here, the first day participation is free, and then 15 rubles per day will be debited from your account. By answering 10 questions correctly, you can get a prize of 50 thousand daily, 100 thousand on Sunday and half a million rubles once a month. If you want to play again on the same day, you will have to pay another 45 rubles.

Promotions and discounts guide #55

For those who do not gamble, there is another offer from MTS. Until July 31, when purchasing smartphones of the Samsung Galaxy A series of 2016 or 2017 model year, the Smart + tariff will become free of monthly fees for six months. Everything is simple here, and there are no significant additional conditions, except that it is worth noting that when ordering through the online store, you will have to use pickup.

Promotions and discounts guide №55

The summer cold has had a strange effect on the people responsible for organizing promotions in electronics stores. Instead of shares with dubious benefits, some networks offer something generally unimaginable, which can only be accepted under the influence of some extraordinary circumstances. For example, you are very cold and did not calculate the side effects of a sharp warming of hot coffee with rum, or instead of saving you would like to spend a little more (five or six thousand so) money. It cannot be said that this is a general phenomenon, but Ulmart and Svyaznoy are present in this edition of the Guide not in order to tell you where it is profitable, but rather the opposite. However, let's start in order and with networks, where everything is more or less traditional and decent.

M.Video

The M.Video network switched to a system of sales on weekends. However, I called it a weekend relatively - the sale starts on Thursday and ends on Friday. The current one will end on the 25th. As for the assortment, it is quite good. Discounts are quite modest (if we evaluate relative to the average cost of goods on the market, and not the difference with the "regular" price of the network), but they are present. Of the benefits - full compatibility with "bonus" promotions, bonuses are accrued and accepted. But there is no 5% discount for buying through the online service, which is definitely a minus.

Promotions and discounts guide #55

The updated catalog of goods with a discount from the Huawei brand now contains only models of smartphones of the younger and medium lines, the top P9 also appear in the catalog, but without any discount. The end of the promotion is coming soon - June 30th. It cannot be said that the offer is unique and extremely profitable - in most stores you will find all the same models a little more expensive, so you should not count on saving more than a thousand rubles. Unless you have any bonuses or other savings available to regular M.Video customers, this promotion is compatible with all other discounters. And this is good and right.

Also, M.Video is extremely optimistic about the potential result of the Russian national football team at the Confederations Cup tournament. At least, this is how the action “We will return up to 100% for the success of our football team” should be understood. Unlike previous years, it is assumed that the return of funds to the bonus card will only occur if the players make it to second or first place. If on July 2 the Russian Federation takes 2nd place, then 50% will return, and if it wins, 100% of the cost of the goods that were purchased between June 21 and 25. However, not all goods participate, but only from a special catalog. In general, the managers were somehow unnecessarily reinsured. Or they really believe in the success of the domestic team, however, bookmakers also believe that the chance is not zero - the odds for winning 8.00 compared to 201.00 for New Zealand give hope to the fans.

Eldorado

This time there is only one promotion in Eldorado, which corresponds to the format of the Promotions and Discounts Guide. Not that the total number of discount offers in the network was small, but given the increased interest of electronics stores in other goods, this phenomenon can be considered expected. “Philips and Bosch Weeks” will last until July 19, and within their framework, buyers are promised up to 50% discounts on the cost of goods. The biggest “deception” in this promotion is its nameplate. On Philips products in the catalog you can see -50% everywhere. However, this is not a discount, but only a promotion logo, you should see the real discount from the store price below - this is the difference between the crossed out pale and bold price on the product card. And, of course, in most cases it will not be more than 10% discount. You also need to remember that the concept of the Philips brand does not apply to mobile phones.

Promotions and discounts guide #55

Technosila

There is a "hidden" sale in Technosila. The "Summer Sale" promotion cannot be found on the site if you have not received an email with a link to the catalog section. It does not appear on the main page or in the list of promotions, although it does not represent a big secret. In the end, there, as usual, -50% are declared, which in practice turn into 5-10%, and even then if you do not compare with other stores. Offer valid until June 30th. The offer cannot be combined with other promotions, except for free shipping and 5% discount when paying online.

Promotions and discounts guide #55

The second promotion, which also offers a 50% discount on goods, is a sale of display cases. The offer is valid in offline stores, and the range of goods and their condition vary from point to point. From the pros of the action - a really significant discount (approximately you can count on 30% of the average market value), and from the minuses - what kind of product is sold. In clarifying the latter, the conditions state that the buyer assumes the risks associated with the fact that the product was used as a demonstration sample and is not new.

Promotions and discounts guide #55

Yulmart

I would like to note two promotions in Yulmart. More precisely, I don’t want to mark them at all, but it’s necessary, because they largely reflect the approach of the PR department of the store (not necessarily Yulmart, but any other) to how to promote the product. The first offer is "discounts" on Panasonic TVs and camcorders. It seems to be a regular promotion, where the size of the discount is clearly stated for each model. It can be from a thousand to five thousand rubles. But a cursory glance at prices according to Yandex.Market's Wooden Frame Wordrobe data shows that in the best case, you will pay exactly the same as in any other major network. And if you spend time choosing a smaller store, you will save another thousand rubles.

The second action is not such a blatant profanity, but it also looks amusing. Until June 30, when buying a bike, a fitness tracker will be included as a gift. However, if you look, the size of the gift is more than modest. The Qumann QSB-07 bracelet costs 880 rubles at Yulmart, and together with a bicycle it will cost 99% less. This is on the one hand. On the other hand, the promotion is attached to GTX bikes, which are an ultra-budget offer - for 24 thousand you already get a two-suspension bike with disc brakes. And for 30 thousand, these brakes will already be hydraulic. In general, a typical product of the Chinese bicycle industry, to which a bracelet for 900 rubles is the most suitable addition.

Promotions and discounts guide #55

Contact

This time, the Svyaznoy store serves as an additional illustration to the "Discount seems to be as it is" section. The names of the promotions simply scream that this is the most freebie you can think of: “A tablet for 1 ruble”, “Half prices”, “Super prices for top smartphones”. However, let's take a closer look at them. The leader of the anti-rating in terms of the degree of unprofitability of the purchase will be "Tablet for 1 ruble". Reading the full terms of the promotion does not leave a stone unturned in hopes for some kind of cost savings. In order to get a discount on a tablet, you will need to purchase a smartphone and accessories for it. Moreover, for 1 ruble, the tablet will be only if the proposed discount is greater than or equal to the cost of the tablet itself. And it can be 2,500 or 3,000 rubles. For the first option, a smartphone should cost from 10 thousand rubles, and for the second - from 40 thousand. Accessories, respectively, should pull 3,000 rubles in any case. If the tablet is more expensive than the expected discount, then you will have to pay all this difference. And the last thing - Apple technology does not participate in the promotion. Curtain.

Promotions and discounts guide #55

An honorable second place in the anti-rating will be taken by the "Super Prices for Top Smartphones" campaign. The “incredible” opportunity to get a discount on some smartphones (by no means all, the list is very short, although it includes the most interesting top devices) implies that you will also join the cohort of “lucky ones” who have purchased an additional warranty and / or “set of settings”. Not to mention the fact that you will have to get some accessories at the same time. For accessories, you will need to pay from 2,000 rubles, for settings - from 1,000, but, for example, in the case of the Samsung Galaxy S7 edge, they will cost at least 6 thousand rubles. At the same time, savings in the cost of the smartphone itself can be from two to five thousand rubles. It is difficult to call the sale of a set of settings for an Android smartphone other than the sale of air. As well as an additional warranty on the iPhone 7 for 8 thousand rubles.

Against the background of these giants, the Half Prices campaign looks quite harmless. No accessories and no settings. You can actually get back up to half of the purchase price. But in the form of bonus points to your Svyaznoy card. And no more than five thousand rubles from one purchase. And do not forget to spend them no earlier than August 1 and no later than the 31st of the same month. On Knowledge Day, they will turn into a pumpkin. Note: if you do not have a card, then it will be sold to you for 100 rubles. if you buy an accessory! Don’t you think that there are some maniacs in Svyaznoy who are eager to make everyone happy with a case, headphones or a wireless speaker?

Well, it's quite a normal action from LG. Until the end of the supply of gifts, when buying an LG G6 smartphone, the LG Watch Style watch is included as a gift. The watch itself costs a very impressive 17 thousand rubles, so, despite the rather high price of a smartphone, this is a noticeable gift. By the way, for those who do not have 52 thousand rubles for LG G6, it is proposed to immediately get a loan for it at Home Credit Bank for up to 36 months and with a zero down payment. In general, come in and take a flagship smartphone with a watch included. The main thing is that everything is available.

MegaFon

MegaFon also did not escape the lure with a tempting offer to purchase a smartphone at a "special price". In fact, this is a typical operator promotion - you buy a smartphone and connect a tariff with an instant payment for a long period, due to which you get a discount on the device itself. The discount can be in the amount of the paid tariff option or reduce the price of the device to a certain level. To participate in the promotion, tariffs from the "All Inclusive" and "Turn On!" lines are available. The promotion is valid until July 15 in both online and offline stores. Smartphones to choose from from ASUS, HTC, Huawei, Lenovo, Samsung and ZTE. The fee for the option connected for five months is from one to five thousand rubles. The "discount" will be of the same size.

Promotions and discounts guide #55

MTS has launched a large prize drawing program, which will last until July 7th. All subscribers who replenish their account become participants in the drawing of Samsung Galaxy J3, J5, A5, A7 and S8 smartphones. The played device depends on the day of the week, but does not depend on the amount of replenishment. The downside is that the device is played every day only one. How many times a day you replenished the balance does not matter either. There is also a "Prize machine" in which you can win a free connection to MTS services, discounted Smart and Ultra tariffs, offers from partners and other trifles. Participation in the One Million Prizes promotion is free. For money, you can participate in the "Smart Quiz". Here, the first day participation is free, and then 15 rubles per day will be debited from your account. By answering 10 questions correctly, you can get a prize of 50 thousand daily, 100 thousand on Sunday and half a million rubles once a month. If you want to play again on the same day, you will have to pay another 45 rubles.

Promotions and discounts guide #55

For those who do not gamble, there is another offer from MTS. Until July 31, when purchasing smartphones of the Samsung Galaxy A series of 2016 or 2017 model year, the Smart + tariff will become free of monthly fees for six months. Everything is simple here, and there are no significant additional conditions, except that it is worth noting that when ordering through the online store, you will have to use pickup.

Promotions and discounts guide №55

The summer cold has had a strange effect on the people responsible for organizing promotions in electronics stores. Instead of shares with dubious benefits, some networks offer something generally unimaginable, which can only be accepted under the influence of some extraordinary circumstances. For example, you are very cold and did not calculate the side effects of a sharp warming of hot coffee with rum, or instead of saving you would like to spend a little more (five or six thousand so) money. It cannot be said that this is a general phenomenon, but Ulmart and Svyaznoy are present in this edition of the Guide not in order to tell you where it is profitable, but rather the opposite. However, let's start in order and with networks, where everything is more or less traditional and decent.

M.Video

The M.Video network switched to a system of sales on weekends. However, I called it a weekend relatively - the sale starts on Thursday and ends on Friday. The current one will end on the 25th. As for the assortment, it is quite good. Discounts are quite modest (if we evaluate relative to the average cost of goods on the market, and not the difference with the "regular" price of the network), but they are present. Of the benefits - full compatibility with "bonus" promotions, bonuses are accrued and accepted. But there is no 5% discount for buying through the online service, which is definitely a minus.

The updated catalog of goods with a discount from the Huawei brand now contains only models of smartphones of the younger and medium lines, the top P9 also appear in the catalog, but without any discount. The promotion ends on June 30th. It cannot be said that the offer is unique and extremely profitable - in most stores you will find all the same models a little more expensive, so you should not count on saving more than a thousand rubles. Unless you have any bonuses or other savings available to regular M.Video customers, this promotion is compatible with all other discounters. And this is good and right.

Also, M.Video is extremely optimistic about the potential result of the Russian national football team at the Confederations Cup tournament. At least, this is how the action “We will return up to 100% for the success of our football team” should be understood. Unlike previous years, it is assumed that the return of funds to the bonus card will only occur if the players make it to second or first place. If on July 2 the Russian Federation takes 2nd place, then 50% will return, and if it wins, 100% of the cost of the goods that were purchased between June 21 and 25. However, not all goods participate, but only from a special catalog. In general, the managers were somehow unnecessarily reinsured. Or they really believe in the success of the domestic team, however, bookmakers also believe that the chance is not zero - the odds for winning 8.00 compared to 201.00 for New Zealand give hope to the fans.

Eldorado

This time there is only one promotion in Eldorado, which corresponds to the format of the Promotions and Discounts Guide. Not that the total number of discount offers in the network was small, but given the increased interest of electronics stores in other goods, this phenomenon can be considered expected. “Philips and Bosch Weeks” will last until July 19, and within their framework, buyers are promised up to 50% discounts on the cost of goods. The biggest “deception” in this promotion is its nameplate. On Philips products in the catalog you can see -50% everywhere. However, this is not a discount, but only a promotion logo, you should see the real discount from the store price below - this is the difference between the crossed out pale and bold price on the product card. And, of course, in most cases it will not be more than 10% discount. You also need to remember that the concept of the Philips brand does not apply to mobile phones.

Technosila

There is a "hidden" sale in Technosila. The "Summer Sale" promotion cannot be found on the site if you have not received an email with a link to the catalog section. It does not appear on the main page or in the list of promotions, although it does not represent a big secret. In the end, there, as usual, -50% are declared, which in practice turn into 5-10%, and even then if you do not compare with other stores. Offer valid until June 30th. The offer cannot be combined with other promotions, except for free shipping and 5% discount when paying online.

The second promotion, which also offers a 50% discount on goods, is a sale of display cases. The offer is valid in offline stores, and the range of goods and their condition vary from point to point. From the pros of the action - a really significant discount (approximately you can count on 30% of the average market value), and from the minuses - what kind of product is sold. In clarifying the latter, the conditions state that the buyer assumes the risks associated with the fact that the product was used as a demonstration sample and is not new.

MediaMarkt

Media Markt is also busy with the liquidation of showcase samples, but, unlike Technosila, it offers them not at a reduced price, but for the return of part of the funds to the discount card. Moreover, I would not say that the proposed return amount is somehow significantly different from the typical discount for the fact that the product was “slightly” used. In general, this approach seems to me a manifestation of greed, and the action itself - a dubious benefit. However, it is unlikely that any split system has lost anything significant from being idle in the shop window.

The second promotion worth paying attention to is Crazy Days. Above in the picture you can see the "schedule" - on which day which brand will be displayed at a discount. Every day the list of goods changes, and it is impossible to know in advance the size of the discount. So if you are interested in something, you will have to follow the site updates (or go to the store if you are a fan of jogging or a retrograde). This "madness" will last until the end of the month. Well, as usual, it should be noted that higher prices than competitors for many products make this sale completely ephemeral - the price simply drops to the average level of federal networks.

Yulmart

I would like to note two promotions in Yulmart. More precisely, I don’t want to mark them at all, but it’s necessary, because they largely reflect the approach of the PR department of the store (not necessarily Yulmart, but any other) to how to promote the product. The first offer is "discounts" on Panasonic TVs and camcorders. It seems to be a regular promotion, where the size of the discount is clearly stated for each model. It can be from a thousand to five thousand rubles. But a quick look at the prices according to Yandex.Market's Wooden Frame Wordrobe shows that at best you will pay exactly the same as in any other large network. And if you spend time choosing a smaller store, you will save another thousand rubles.

In Yulmart, I would like to note two promotions. More precisely, I don’t want to mark them at all, but it’s necessary, because they largely reflect the approach of the PR department of the store (not necessarily Yulmart, but any other) to how to promote the product. The first offer is "discounts" on Panasonic TVs and camcorders. It seems to be a regular promotion, where the size of the discount is clearly stated for each model. It can be from a thousand to five thousand rubles. But a quick look at the prices according to the data

This time, the Svyaznoy store serves as an additional illustration to the "Discount seems to be as it is" section. The names of the promotions simply scream that this is the most freebie you can think of: “A tablet for 1 ruble”, “Half prices”, “Super prices for top smartphones”. However, let's take a closer look at them. The leader of the anti-rating in terms of the degree of unprofitability of the purchase will be "Tablet for 1 ruble". Reading the full terms of the promotion does not leave a stone unturned in hopes for some kind of cost savings. In order to get a discount on a tablet, you will need to purchase a smartphone and accessories for it. Moreover, for 1 ruble, the tablet will be only if the proposed discount is greater than or equal to the cost of the tablet itself. And it can be 2,500 or 3,000 rubles. For the first option, a smartphone should cost from 10 thousand rubles, and for the second - from 40 thousand. Accessories, respectively, should pull 3,000 rubles in any case. If the tablet is more expensive than the expected discount, then you will have to pay all this difference. And the last thing - Apple technology does not participate in the promotion. Curtain.

An honorable second place in the anti-rating will be taken by the "Super Prices for Top Smartphones" campaign. The “incredible” opportunity to get a discount on some smartphones (by no means all, the list is very short, although it includes the most interesting top devices) implies that you will also join the cohort of “lucky ones” who have purchased an additional warranty and / or “set of settings”. Not to mention the fact that you will have to get some accessories at the same time. For accessories, you will need to pay from 2,000 rubles, for settings - from 1,000, but, for example, in the case of the Samsung Galaxy S7 edge, they will cost at least 6 thousand rubles. At the same time, savings in the cost of the smartphone itself can be from two to five thousand rubles. It is difficult to call the sale of a set of settings for an Android smartphone other than the sale of air. As well as an additional warranty on the iPhone 7 for 8 thousand rubles.

Against the background of these giants, the Half Prices campaign looks quite harmless. No accessories and no settings. You can actually get back up to half of the purchase price. But in the form of bonus points to your Svyaznoy card. And no more than five thousand rubles from one purchase. And do not forget to spend them no earlier than August 1 and no later than the 31st of the same month. On Knowledge Day, they will turn into a pumpkin. Note: if you do not have a card, then it will be sold to you for 100 rubles. if you buy an accessory! Don’t you think that there are some maniacs in Svyaznoy who are eager to make everyone happy with a case, headphones or a wireless speaker?

Well, it's quite a normal action from LG. Until the end of the supply of gifts, when buying an LG G6 smartphone, the LG Watch Style watch is included as a gift. The watch itself costs a very impressive 17 thousand rubles, so, despite the rather high price of a smartphone, this is a noticeable gift. By the way, for those who do not have 52 thousand rubles for LG G6, it is proposed to immediately get a loan for it at Home Credit Bank for up to 36 months and with a zero down payment. In general, come in and take a flagship smartphone with a watch included. The main thing is that everything is available.

MegaFon

MegaFon also did not escape the lure with a tempting offer to purchase a smartphone at a "special price". In fact, this is a typical operator promotion - you buy a smartphone and connect a tariff with an instant payment for a long period, due to which you get a discount on the device itself. The discount can be in the amount of the paid tariff option or reduce the price of the device to a certain level. To participate in the promotion, tariffs from the "All Inclusive" and "Turn On!" lines are available. The promotion is valid until July 15 in both online and offline stores. Smartphones to choose from from ASUS, HTC, Huawei, Lenovo, Samsung and ZTE. The fee for the option connected for five months is from one to five thousand rubles. The "discount" will be of the same size.

MTS has launched a large prize drawing program, which will last until July 7th. All subscribers who replenish their account become participants in the drawing of Samsung Galaxy J3, J5, A5, A7 and S8 smartphones. The played device depends on the day of the week, but does not depend on the amount of replenishment. The downside is that the device is played every day only one. How many times a day you replenished the balance does not matter either. There is also a "Prize machine" in which you can win a free connection to MTS services, discounted Smart and Ultra tariffs, offers from partners and other trifles. Participation in the Million Prizes promotion is free. For money, you can participate in the "Smart Quiz". Here, the first day participation is free, and then 15 rubles per day will be debited from your account. By answering 10 questions correctly, you can get a prize of 50 thousand daily, 100 thousand on Sunday and half a million rubles once a month. If you want to play again on the same day, you will have to pay another 45 rubles.

For those who do not gamble, there is another offer from MTS. Until July 31, when purchasing smartphones of the Samsung Galaxy A series of 2016 or 2017 model year, the Smart + tariff will become free of monthly fees for six months. Everything is simple here, and there are no significant additional conditions, except that it is worth noting that when ordering through the online store, you will have to use pickup.